As the Internet of Things slowly becomes a reality, our lives are more inextricably linked to the online sphere than ever before. It is only natural that businesses have taken advantage of this ubiquity to market their services, engaging in social media and search engine advertising, among others. The companies that are able to create an online presence will gain significant exposure. In contrast, those that fail to adapt to this increasingly online landscape will likely end up falling behind.
If you are looking to grow your business and get ahead in the market, you should consider educating yourself on digital marketing strategies. To help you with that goal, here are some of the best companies for digital marketing courses in Singapore.
Note: This list is strictly not in order.
1. Impossible Marketing
At Impossible Marketing, you can find a comprehensive suite of digital marketing courses that spans all the essential skills you need to have. Their expansive curriculum list includes courses for Search engine optimisation (SEO), Google pay-per-click ads, Google analytics, Facebook marketing, web design and e-commerce. As for cost, all courses are completely payable using SkillsFuture Credit, and can be partially funded by the Union Training Assistance Programme (UTAP) for NTUC members.
Their interactive one-day courses are packed with step-by-step guides that are designed to coach even a complete beginner in the art of digital marketing. As a company with proven results in the corporate arena, Impossible Marketing employs real practitioners to instruct you on the most up-to-date and actionable strategies, so that you will be able to execute them for your company by the end of the course. Due to their extensive experience, you will also be treated to live examples and case studies to illustrate the intricacies of the skills. Impossible Marketing is the tried-and-tested choice to help you get exceptional results.
Contact: +65 9374 0111
Location: 14A Yan Kit Road (Level 2 & 3), Singapore 088266
Opening Hours: Mon-Fri 9.30PM-6.30PM | Closed on Sat & Sun
2. NTUC Learning Hub
NTUC Learning Hub provides an E-Commerce Campaign Management course which aims to equip you with essential digital marketing skills to improve your business’ digital presence and social influence. This course is best suited for people with interest in pursuing a career related to digital marketing. After finishing the course, you will also take an exam for the International Computer Driving License (ICDL), an internationally-recognised certification which proves your computer literacy.
For a broad overview of the techniques most crucial to digital marketing, the course includes topics such as website considerations, SEO, social media management and online advertising. They also include a unit on web analytics to help you assess the success of your tactics and how to adapt them accordingly. This course is open to SkillsFuture funding for Singapore Citizens and Permanent Residents between 21-39 years old, and Singapore Citizens above and including 40 years old. You may also apply for UTAP funding.
Contact: +65 6336 5482
NTUC Trade Union House: 73 Bras Basah Road, #02-01, Singapore 189556
e2i: 80 Jurong East Street 21, #02-03, Singapore 609607
TPY Bus Interchange: 530 Lorong 6 Toa Payoh, #01-10B, Singapore 310530
Aljunied Training Centre: ECM Building, 260 Sims Avenue, #04-01, Singapore 387604
Jurong East Interchange: 60 Jurong Gateway Road, J10, Singapore 608548
Tampines Mall: Tampines Mall, 4 Tampines Central 5, Level 4, Singapore 529510 and more
Opening Hours: Differs for every outlet
3. Avanta Global
Avanta Global’s e-learning digital marketing course is optimal for those who wish to gain basic knowledge of the fundamental principles of running digital marketing campaigns. The course gives you a run-down of the marketing products available to you, as well as how to use them effectively to promote your company. It is mostly self-taught, and you will be expected to complete the course materials over 15 days.
You will also be provided with a foundation of search engine, social media, influencer and affiliate marketing knowledge, among others. The course focuses on soft skills as well, like the processes of thinking, creating, engaging and optimising your online campaigns. A more accessible option, this course is suitable for all kinds of people interested in digital marketing, including business owners, sales professionals and students. The course fees reflect this, going for an affordable price of $107.
Contact: +65 9119 6999
Luzerne,72 Bendemeer Road, #03-29, Singapore 339941
Pioneer Centre, No. 1 Soon Lee Street, #04-08, Singapore 627605
37 Kerbau Road (Opposite Kodai Canteen), Singapore 219168
Opening Hours: 9AM-7PM Daily
4. SMF Centre for Corporate Learning
The Singapore Manufacturing Federation (SMF) Centre for Corporate Learning runs a specialised social media marketing course. The course is centred around the belief that social media networks are now inextricably tied to marketing and serve as core elements in any good marketing campaign.
Various strategies to facilitate campaign creation and management are included in the course material, such as social media platform evaluation and effective content creation. You will be guided through the steps necessary to run a successful social media marketing campaign, starting from strategy development, followed by management and finally, evaluation of the results. As such, the course will prove useful for professionals involved in any stage of the campaign process. The 7-hour course is suitable for most business owners, sales professionals, marketing professionals and customer relationship managers. It also accommodates existing digital marketing professionals and web strategists, due to its dual focus on management and content creation.
Contact: +65 6826 3100
Location: 2985 Jalan Bukit Merah, SMF Building, Singapore 159457
Opening Hours: Mon-Fri 9AM-6PM | Closed on Sat & Sun
5. Aventis Learning Group
Aventis Learning Group provides several social media and digital marketing courses which encompass extensively varied subject matters. From Instagram advertising to applied artificial intelligence, you are bound to find a course for your topic of choice. Several of these courses are run by established industry experts, who are highly qualified and equipped with many years of experience in their field.
One of their more unique courses is their social media crisis management course. The crisis management course equips you with the skills to identify and address sudden setbacks in social media campaigns. Classifying different types of crises, allocating resources, and social media policy development are all skills you will encounter throughout the course. If you are looking for a more broad-based course, their digital marketing & gamification course may be apt. It covers a wide range of digital marketing techniques, coupled with practical guides to ensure applicability. Register for this if you want to learn how to create a customer-centric, efficient online campaign from scratch.
Contact: +65 6720 3333
Location: Concorde Hotel, 100 Orchard Road, #04-100, Singapore 238840
Opening Hours: Mon-Fri 9AM-10PM | Sat-Sun 9AM-5PM
6. Next Level Singapore
Next Level Singapore’s “Complete Digital Marketing, Social Media And E Commerce For Sales ” course is a one-day SkillsFuture-claimable course. It is catered to digital marketing professionals and owners of small to medium businesses looking to upgrade their marketing skills. Their course is centred around the concepts of social media marketing and SEO, giving you an understanding of the essential digital marketing concepts.
The course is designed to be flexible and accessible to participants from any industry. The learning outcomes include building a basic marketing strategy based on your individual business goals, and modelling strategies from case studies to suit your business. Data Analytics is another significant portion of the course, giving you the tools and skillset to track and optimise your marketing campaigns. All of this requires no prior experience, including coding knowledge. Their experienced trainers will be able to guide you along so long as you have basic computer knowledge.
Contact: +65 8376 5715
Location: The Plaza, 7500A Beach Road, #05-320, Singapore 199591
Opening Hours: 24 Hours
7. General Assembly
For people dead-set on entering a career in digital marketing and willing to put in the hours to get in-depth training, General Assembly has its Digital Marketing Immersive course. An intensive 10-week full-time course, the Digital Marketing Immersive teaches you everything you need to know about crafting and analysing online marketing campaigns. Hard skills like data analysis, campaign optimisation and SEO are taught alongside soft skills like stakeholder collaboration to give you the full digital marketing experience.
Learning is just one part of the parcel; finding a job is just as important. General Assembly helps you polish your personal brand and provides dedicated career coaches to help you find a job even before you graduate from the course. Given that you will be building up a strong portfolio of projects throughout the course, including designing a campaign for a real client, there is a good chance that this course will land you a respectable job.
Contact: +65 3158 9593
Location: 79 Anson Road (Level 20), Singapore 079906
Opening Hours: Mon-Thu 9AM-10PM | Fri & Sat 9AM-6PM | Closed on Sun
Whether you are interested in specific skills or just want a broad overview of the strategies involved in digital marketing, emarsity has you covered with its assortment of courses. For those looking for an overview of digital marketing, their Practical Integrated Digital Marketing course is designed to cover the most current key fundamentals. The theory is complemented by practical sessions which deal with Google and Facebook, conferring campaign planning and optimisation skills.
However, the more experienced may be better suited to their specialised courses, which include courses solely dealing with WeChat marketing, WordPress content management, Google analytics and SEO respectively. These are deep dives into the subject matter and will have you leaving stocked up with up-to-date knowledge for that particular skill. Regardless of the course, you can expect a substantial amount of post-course support. Their courses come with a free refresher course and 6 months of email support for your future campaigns.
Contact: +65 6795 0985
Location: Singapore Shopping Centre, 190 Clemenceau Avenue, #02-09, Singapore 239924
Opening Hours: Mon-Fri 9AM-6PM | Closed on Sat & Sun
9. First Media Academy
First Media Academy’s Digital Marketing Fundamentals course is carried out over a month in 10 3-hour sessions. It covers all the foundational strategies that you would need to know, including SEO, search engine marketing (SEM), social media marketing and Google Analytics. By the end of the course, you should be able to plan, execute and monitor an effective online marketing campaign from start to finish.
In addition to the traditional target market research and planning, you will explore several digital marketing channels and be trained in the incorporation of creative works into your campaigns. You will also be instructed in campaign analysis and optimisation techniques which will facilitate flexibility in the campaign execution process. With these skills, you will be able to plan and execute a digital marketing campaign for an existing brand or business. This workshop is eligible for SkillsFuture Credit and Post-Secondary Education Account (PSEA) deduction.
Contact: +65 6337 8663
Location: 3 & 5 Teck Lim Road, Singapore 088383
Opening Hours: Mon-Thurs 9AM-10PM | Fri 9AM-6PM | Closed on Sat & Sun
Inspizone’s digital marketing course is designed to help you capitalise on digital marketing as a cost-effective, highly reliable form of marketing. The course is made for business owners and entrepreneurs looking to generate leads for their companies. Digital marketing professionals are also welcome to update their skillset with the most current tactics. Strategies taught in this course are focused around driving traffic to increase the exposure of a website, primarily through SEO, SEM, email marketing and Facebook marketing. Monitoring website performance is taught in conjunction with marketing skills as well.
Their hands-on, step-by-step approach makes it easy for anyone to pick up the procedures and is complemented by a focus on individual attention for each participant. Real-life examples are also used as case studies, such that the course material is always grounded and practical. If their string of high-profile clients is any indication, their course is no doubt able to equip you with the digital marketing skills you need.
Contact: +65 8586 4485
Location: International Plaza, 10 Anson Road, #26-08A, Singapore 079903
Opening Hours: 9AM-10PM Daily